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Crossfire: ‘The potential of data for development is overstated. The negative impacts on vulnerable populations outweigh the benefits at this point’
‘Big Data’ can be useful in the battles to solve development problems such as climate change and Ebola pandemics, but they may also be leaked and used for purposes that the subjects of the data would not authorize. Sophie Romana and Emmanuel Letouzé debate whether the advent of Big Data presents enormous opportunities for good, or invites calls for a greater degree of caution.
‘Big Data’ can be useful in the battles to solve development problems such as climate change and Ebola pandemics, but they may also be leaked and used for purposes that the subjects of the data would not authorize. Sophie Romana and Emmanuel Letouzé debate whether the advent of Big Data presents enormous opportunities for good, or invites calls for a greater degree of caution.
Big Data is watching YOU: opportunities and challenges from the perspective of young adult consumers in Russia
Lichy, Jessica
Kachour, Maher
Khvatova, Tatiana
Journal of Marketing Management, Vol. 33 (2017), Iss. 9-10 P.719
https://doi.org/10.1080/0267257X.2017.1313301 [Citations: 21]Tabs navigation
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