Case studies of BDS market development interventions in weaker markets
A frequently heard comment these days, from those engaged in microenterprise and small business promotion, is, 'BDS, yes, well… a good concept but how can it work in practice?'One of the problemsin this field is that the term business development service (BDS) has frequently become detached from its sister concept 'market development', the result has been that BDS is perceived to be a rather narrow
concept only applicable in limited conditions. This article presents three case studies of how facilitators, using the BDS market development approach, can positively intervene in weak service markets and
still avoid the distortions that appear to have characterized much of the donor or publicly sponsored projects of the past.
in this field is that the term business development service (BDS) has frequently become detached from its sister concept 'market development', the result has been that BDS is perceived to be a rather narrow
concept only applicable in limited conditions. This article presents three case studies of how facilitators, using the BDS market development approach, can positively intervene in weak service markets and
still avoid the distortions that appear to have characterized much of the donor or publicly sponsored projects of the past.
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ICHIDA, TAKAO
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