Tabs navigation
Appropriate strategies to support small community enterprises in export markets
Many small enterprises have been established with the primary aim of promoting employment and income in the community. In recent years they have benefited from innovative strategies by manufacturers and trading organizations working with them. Changing consumer behaviour in the 1990sis providing a more favourable marketing environment. However, products will only sell if they meet a need in the market and if they are not sub-standard. This article describes various strategies that have been employed by Fair Trading Organizations and by Fair Trade Sealing initiatives to
bring secure employment to producers and to satisfy the 'caring consumer'.
Many small enterprises have been established with the primary aim of promoting employment and income in the community. In recent years they have benefited from innovative strategies by manufacturers and trading organizations working with them. Changing consumer behaviour in the 1990s
is providing a more favourable marketing environment. However, products will only sell if they meet a need in the market and if they are not sub-standard. This article describes various strategies that have been employed by Fair Trading Organizations and by Fair Trade Sealing initiatives to
bring secure employment to producers and to satisfy the 'caring consumer'.
is providing a more favourable marketing environment. However, products will only sell if they meet a need in the market and if they are not sub-standard. This article describes various strategies that have been employed by Fair Trading Organizations and by Fair Trade Sealing initiatives to
bring secure employment to producers and to satisfy the 'caring consumer'.
Social Dimensions of Organic Coffee Production in Mexico: Lessons for Eco-Labeling Initiatives
Bray, David Barton
Sánchez, Jose Luís Plaza
Murphy, Ellen Contreras
Society & Natural Resources, Vol. 15 (2002), Iss. 5 P.429
https://doi.org/10.1080/08941920252866783 [Citations: 103]Tabs navigation
- Value chain financing: evidence from Zambia on smallholder access to finance for mechanization
- Boosting financial inclusion through social assistance reform: evidence-based approach in selecting a payment system
- Developing agro-pastoral entrepreneurship: bundling blended finance and technology
- Building frontline market facilitators' capacity: the case of the ‘Integrating Very Poor Producers into Value Chains Field Guide’
- Impact of COVID-19 on livestock exports from Somalia and the Horn of Africa
Browse our other journals
